Discount codes get created without tracking which ones actually drive profitable sales versus margin erosion.
Tracking redemption rate and margin per code shows you which discounts are actually costing more than they earn.
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A discount code that feels successful because it's getting redeemed might actually be costing more in margin than it's earning in new sales — without tracking that, codes tend to pile up and never get retired.
Log each code's discount percentage alongside redemption count and revenue from your platform, and the sheet calculates total discount given, net revenue after discount, and flags margin impact automatically — so codes flagged High get retired or adjusted instead of running indefinitely.
We built this after noticing discount codes get created for a launch and then just keep running, with no one checking whether they're still worth what they cost.
— DaveWays
Total discount given and net revenue after discount calculated automatically per code.
Codes automatically flagged High, Moderate, or Acceptable based on discount size.
See which codes are profitable growth drivers versus which just train customers to wait.
Does this pull redemption data automatically?
No, log redemption count and revenue from your ecommerce platform; the sheet calculates the rest automatically.
What discount percentage counts as 'High' impact?
25% or more is flagged High by default — adjust your own thresholds if your margins differ.
Can I track codes across multiple platforms?
Yes, log each code as its own row regardless of which platform it runs on.
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Discount Code Performance Tracker (Free Preview) — download a condensed version free, no purchase required, to see if it's a fit before you buy.
Discount Code Performance Tracker is $12.99 USD, one-time payment, instant delivery, no subscription. Covered by our 30-day money-back guarantee. See our refund policy and terms.
