Competitor research is usually a one-time look instead of an ongoing tracked comparison.
Tracking competitor pricing and positioning over time shows you what's actually changing, instead of a one-time snapshot that's outdated in a month.
Backed by a 30-day money-back guarantee. If it is not useful, we will refund it, no questions asked.
A one-time competitor check tells you what a competitor was doing on the day you looked, and nothing about whether their pricing is climbing, their positioning is shifting, or a promotion is a one-off or a pattern.
Log each competitor check as its own row, so you build a timeline instead of overwriting a single snapshot. Record pricing, current promotions, and positioning or messaging exactly as you find them, checking the same competitors on a consistent schedule. Filter or sort by competitor name to see how their pricing and messaging have changed across multiple checks, and use that history to spot real trends rather than reacting to one snapshot.
We built this after noticing most competitor research happens once and gets stale immediately. A tracked history turns a one-time look into an early-warning system.
— DaveWays
Every check is its own row, so you can see change over time.
Filter by competitor to see how pricing and positioning have actually shifted.
Built for regular monthly or quarterly checks, not one-off research.
How many competitors can I track?
The sheet isn't capped; add as many competitors as you want to monitor.
How often should I check?
Monthly or quarterly on a consistent schedule works well; the sheet is built for repeated checks over time.
Does it pull data automatically?
No, you enter what you find manually; it's a structured log, not a scraping tool.
Want the rest of the set? The Digital Marketing Complete Bundle includes this product plus every other Digital Marketing tool, for less than the price of buying them apart.
Competitor Analysis Tracker (Free Preview) — download a condensed version free, no purchase required, to see if it's a fit before you buy.
Competitor Analysis Tracker is $14.99 USD, one-time payment, instant delivery, no subscription. Covered by our 30-day money-back guarantee. See our refund policy and terms.